Moutai at WHISKEY LIVE DUBLIN 2022


This year, the long-awaited WHISKEY LIVE DUBLIN has finally returned, and we were exhilarated to be exhibiting at this event.  Whiskey Live Dublin is a popular spirit tasting event organized by Celtic Whiskey Shop (Ireland's premier retailer for whiskey, gin, wine and spirits), with over 100 exhibitors participated this year.  Visitors were able to discover new favourites and to experience a full range of liquor sample and bespoke food pairing. 

 

More than 4,000 whiskey and spirit lovers came to visit the event, which was far exceeding the expected 1,500 visitors.  It was awesome to see the enormous RDS Simmonscourt Hall all filled up during all three sessions!   

 

The Chinese style Moutai booth setup and the elegant Moutai bottle design that highlighted Chinese aesthetics attracted many visitors to stay and savour the marvelous spirit.  With our colleagues’ vivid explanation of the proper way to appreciate Moutai, with its multilayered aromas and the mellow flavours of this colourless liquor, visitors were able to indulge in a full savouring experience.  The visitors were also keen to learn more about the Moutai’s traditional making techniques, as well as the Chinese liquor culture, it is our pleasure to be able to present and tell the customers more about the Moutai stories. 

 

It was great to meet a lot of amazing people in the show, everyone is so upbeat with lots of energy and always a great smile! We thank everyone who stopped by our stand and had fun with us, and we look forward to see you in our next event!