Moutai Shines at Whiskey Live Dublin 2025
As a legendary and leading Chinese baijiu brand, Moutai once again graced the global stage at Whiskey Live Dublin 2025, continuing to showcase the rich cultural heritage of Chinese spirits to international audiences. Held from May 16th to 17th at Dublin's RDS Main Arena, the event provided the perfect platform for Moutai to captivate spirits enthusiasts from around the world.
This year's exhibition surpassed all expectations, featuring over 100 exhibitors presenting an impressive array of premium spirits and attracted more than 6,000 visitors attending the two-day extravaganza. The vibrant atmosphere buzzed with excitement as connoisseurs and industry professionals explored the finest offerings from across the globe.
Amidst this spirited celebration, Moutai's stand became an instant attraction with its stunning 3D bottle display, drawing constant crowds of spirits lovers. Many sampled Moutai for the first time and expressed their delight with its unique Jiang flavour. Our representatives expertly guided attendees through an immersive tasting experience featuring our premium portfolio, while sharing insights into Moutai's centuries-old production techniques and cultural significance. The air filled with appreciation as guests gained deeper understanding of this Chinese liquor tradition.
Impressed by the tasting experience, attendees were invited to follow Moutai Ireland's social media platforms to receive exclusive Moutai-branded souvenirs. This initiative fostered lasting relationships with our international audience, generating positive buzz around our brand as visitors eagerly claimed their gifts and learned more about Moutai.
Moutai's successful participation in Whiskey Live Dublin 2025 further cemented our position as the global ambassador of Chinese baijiu culture. We remain committed to expanding our international presence and introducing new audiences to the artistry of Chinese liquor-making, ensuring the Moutai experience reaches spirit lovers worldwide.
Click below to watch our event video and experience the Moutai magic for yourself!
